01/25/07 - Dallas, Texas, USA - advancis announced today the release of the first digital brochure designed for mobile phones. This introduction brings the 3D, multimedia experience to the mobile phone audience and delivers an experience comparable to that of computer-based and PDA digital brochures.
"Close to a billion people use mobile phones everyday. Very soon, more people will connect to the Internet with mobile devices than with computers. This is indeed a large segment. Now, the digital brochure experience, complete with 3G video, is coming to them", stated Claudie Clot, CEO of advancis. "advancis is proud to be the first company to deliver a solid product that has been more than 2 years in development", added Clot.
The new mobile digital brochures shatter expectations set by years of SMS-type messaging and advertising. But more importantly, the experience will be consistent with the one presented on corporate sites and handheld devices. Digital brochures make delivering impactful product experiences to a young segment of the market a reality. Full-screen interactivity, zoom of product pictures and one-touch calling and web surfing.
Video capabilities | The mobile brochure plays 3G videos (both formats for GSM and CDMA networks), enhancing dramatically the user experience. Reading pages of content can be difficult; videos can be used to deliver content while delivering a pleasant experience.
Interactivity | The brochure takes full advantage of the latest technologies to bring users the same kind of interactive features used on web sites.
eCommerce integration | Since the brochure offers direct links to the Web, users can quicly jump to a web site to complete orders right from their phones.
Intuitive interface | To maximize the amount of time users spend on the brochure, the new version can be operated in a way that is easy to all mobile phone users. By simply using the navigator buttons or joystick, readers can easily flip through the pages of the brochure. There are no akward menus to go through to access the information you need.
No software to install | To simplify the experience, the brochure include everything the user needs to read to the document and view the videos.
Easy delivery | Readers can download the brochure directly to their mobile devices or to their computers.
Phone compatibility | Nokia 5200, Nokia 5300, Nokia 6085, Nokia 6125, Nokia 6126, Nokia 6130, Nokia 6131, Nokia 6136, Nokia 6151, Nokia 6233, Nokia 6288, Nokia 7373, Nokia 7390, Nokia 8800 Sirocco Edition, Nokia N95, Nokia E50, Nokia E60, Nokia E61, Nokia E62, Nokia E70, Nokia N70, Nokia N71, Nokia N72, Nokia N73, Nokia N75, Nokia N80, Nokia N90, Nokia N91, Nokia N92, Nokia N93, Nokia 3250, Nokia 5500, Nokia 5500 Sport, LG VX8500, Motorola MOTOKRZR K1m, Motorola RAZR V3c, Motorola RAZR V3m, Samsung-SCH A950
LG VX9800, Sony Ericsson P900, Sony Ericsson P910 and more.
Availability | The new brochures are offered via advancis.com and the advancis advertising agency network.
advancis.agency, agence.advancis, agenzia.advancis and advancis.agentur
are part of the advancis network of advertising agencies which
spans Germany, France, Italy
, the UK and the US. Since 1999, advancis has made its mark by helping large companies and companies with premium brands achieve above-average results on the Web without putting their brands and eBrands at risk.
Note to editors
For further information, contact the advancis marketing department
or online at http://advancis.com/Digital_brochure/